Tweet This article was contributed by Sierra Smith as part of the Aspen Fellowship. Sierra will be receiving her Bachelor of Business Administration from Loyola Marymount University in 2023. Social Media is one of the most popular ways to stay
Tweet It is not easy becoming a marketing expert. Before you reach that stage, you need to go through a lot. Even if you feel like you have already succeeded, you still need to keep learning. You still have a
Tweet Since becoming a contributor on The Huffington Post, a few people have asked me how I did it. I want to share the steps I took in hopes that you can follow behind me and become published there, too.
One of the biggest mistakes an entrepreneur can make is having no target market. Learn what a target market is and how to define one for your business.
So how can you write copy for the web so that Twitter not only navigates these obstacles, but comes through at the head of the pack, winning you followers, re-tweets and general social media glory? Well, we can’t promise miracles, but these 5 tips are a good place to start.
Tweet LinkedIn is a business oriented social networking system. Every person who was seeking to increase their opportunities through network LinkedIn is the right path. It is the superb way to get communicate with your peer contractors, customers, dealers and
Social networking is now a way of life. I imagine that if you poll 10 random people, more than half will have a Facebook account, Twitter account or both. Small businesses have also jumped online, which is great. Social networking is all about building relationships and making connections. However, I’ve seen some entrepreneurs rely too much on the Internet for marketing. Yes, it’s important, but don’t forget to market your business offline, too. In today’s Marketing Moment, I offer 10 ways you can marketing your business offline. Try some of these tips in between your latest RT or Facebook group status update:
Last week, we talked about meeting a consumer’s unmet need with your product or service. You may have been left wondering – who is this “consumer” person, and how do I reach him or her? Generally speaking, a consumer is someone who uses goods or services. What your business is most interested in is finding its target consumer – that group of people who is both interested in your product or service and willing to purchase it.
Happy Monday! This week, I offer a simple tip that many excited entrepreneurs forget: your product or service MUST help somebody…preferably a large group of somebodies. In other words, to be successful, your product or service must meet a consumer’s unmet need. In other words: a person has a problem, and you have the means to fix it!
Tweet Hello entrepreneurs! Welcome to this week’s marketing moment where I will share simple, yet effective marketing tips, answer questions and provide general information on the topic of marketing. Our goal is to arm your small business with the knowledge